VIVAIA was founded with a mission a mission to create stylish and sustainable footwear that is eco-friendly and responsible. With a focus on creating a positive impact on both the world and the people around us, they have successfully created a line of luxurious and fashion-forward footwear with exceptional quality and at a fair price. The name VIVAIA was born from these ideas the ideas that our customers and our company’s purpose make up their true identity. The double ‘V’ and ‘A’ symbolize the shoes worn by their customers, with designs coming from opposite directions. The double ‘I’ represents the plastic bottles that they use in producing their shoes. Therefore, the VIVAIA brand name is designed to signify the combination of their products, their customers and the environmentally-friendly positioning and production methods.